BLONDES MAKE BETTER T-SHIRTS
CROSS PLATFORM CAMPAIGN
Poor Blondes. They are always the butt of jokes. But in this case, it paid off.
Blondes Make Better T-Shirts is a fun, cheeky clothing line with a unique take on the classic T-Shirt.
Elements of the campaign to promote the brand included mobile ads, guerrilla marketing and print collateral. We also developed the brand identity including the commerce site and social media.